New Bikes from Hero MotoCorp, Bajaj Auto, and TVS Motor Company to Take on Royal Enfield

Two-wheeler makers are planning to launch new products in the mid-size bike segment to challenge Royal Enfield’s dominance in the segment.
Royal Enfield is the market leader in the mid-size bike segment with a market share of over 60%. The company’s popular models in this segment include the Classic 350, 500, and Himalayan.
Other two-wheeler makers, such as Hero MotoCorp, Bajaj Auto, and TVS Motor Company, are planning to launch new products in the mid-size bike segment to take on Royal Enfield.
Hero MotoCorp is planning to launch a new 350cc bike in the next few months. The company is also working on a new 500cc bike, which is expected to be launched in the next two years.
Bajaj Auto is planning to launch a new 400cc bike in the next few months. The company is also working on a new 500cc bike, which is expected to be launched in the next two years.
TVS Motor Company is planning to launch a new 350cc bike in the next few months. The company is also working on a new 500cc bike, which is expected to be launched in the next two years.
The launch of new products by two-wheeler makers in the mid-size bike segment is expected to intensify competition in the segment. This is likely to benefit consumers, who will have more options to choose from.
The mid-size bike segment is one of the fastest growing segments in the Indian two-wheeler market. The segment is expected to grow at a CAGR of 10% over the next five years.
The growth of the mid-size bike segment is being driven by factors such as rising disposable incomes, increasing preference for premium bikes, and growing demand for touring bikes.
The launch of new products by two-wheeler makers in the mid-size bike segment is likely to further boost the growth of the segment.